JUYE Technology, a TPE thermoplastic elastomer manufacturer with 19 years of experience — provides you with comprehensive R&D and production solutions for TPE, TPR, TPV, TPV-SiR, TPU, and TPEE materials.
Since 2008, we have expanded into a broad range of industry application markets, providing rich solutions for various industries, with numerous application cases for your reference.
The processing and production technology of TPE materials is relatively complex, requiring strict control of the process parameters and operating conditions at each stage.
Juye Technology has gone through nearly 20 years of steady development and has established a comprehensive and thoughtful service support system.
Through the media information channel, you can get the latest updates on JUYE Technology Company's development and industry news in the first time. The FAQ and video center allow you to better explore the world of TPE materials.
JUYE Technology's sustainable development aims to carry out low-carbon production under the premise of protecting the Earth's green environment, participate in global economic cooperation and innovation practices, establish harmonious and symbiotic relationships with partners, contribute to the country, promote the development of the enterprise, and seek welfare for employees.
Dongguan JUYE Plastic Technology Co., Ltd. is a TPE thermoplastic elastomer company integrating research and development, production, and sales.
Analyzes material, substrate, structure, injection molding process, cleaning, and storage causes for slippage, stickiness, debonding, flash, and deformation in toothbrush handles, kitchen utensils, and daily goods handles.

1. Application Background and Pain Points of Daily Necessities
Daily necessities are moving from "usable" to "comfortable and easy to grip." Slippery toothbrush handles, hot spatulas, sliding cutting boards, and leaking bottle caps—these everyday annoyances all stem from choosing the wrong materials. In the field of TPE applications for household products, traditional soft-touch materials each have their drawbacks: silicone is costly, has long curing cycles, and is hard to recycle; ordinary PVC contains halogens and phthalates, making it difficult to pass food-contact and environmental regulations in Europe and America; bare plastic handles feel rough and slippery, causing fatigue with prolonged grip. For household product brands targeting overseas markets, materials must not only "feel comfortable to hold" but also "pass RoHS / REACH / FDA factory audits"—this is exactly the opportunity window for modified TPE to enter.
Figure 1: Overview of TPE applications in daily necessities (toothbrush / kitchen utensil handle / anti-slip mat / bottle cap sealing ring)
2. Comparison of Material Options for Daily Necessities: TPE / Silicone / TPU / PVC
Choosing soft-touch materials for daily necessities is essentially a balance among "feel, environmental friendliness, cost, and processing." The table below provides a horizontal comparison of the four common materials from the dimensions most relevant to daily necessities:
Comparison Dimension | TPE (SEBS-based) | Silicone | TPU | PVC |
Tactile / Anti-slip | Soft and elastic, good slip resistance | Softest, prone to oil seepage | Hard and astringent | Hard, slippery |
Environmental Protection / Certification | Halogen-free and phthalate-free, RoHS/REACH | Inert but difficult to recycle | Partially halogenated | Halogenated with phthalates |
Food contact | Food-grade grades can meet FDA/177.2600 | Natural food grade | Specific grade required | Restricted |
Two-color overmolding | PP/PC/ABS/PA strong adhesion | Primer required, difficult to encapsulate | Difficult to encapsulate | Difficult to encapsulate |
Cost / Recycling | Low, offcuts recyclable | High, non-recyclable | Medium | Low but restricted |
Figure 2: Comparison of TPE / Silicone / TPU / PVC Material Properties (Tactile Feel · Environmental Friendliness · Food Contact · Overmolding)
3. Juye TPE Household Products Material Solutions and Key Parameters
Juye has launched a SEBS-based TPE modified series for household products, which can be flexibly customized according to component requirements:
·Hardness (Shore A): 40–90 freely adjustable, covering from ultra-soft toothbrush necks to medium-hard kitchen utensil handles.
·Environmental certification: RoHS, REACH compliant, halogen-free, phthalate-free, food contact grade available with FDA / 177.2600 and PAHS reports.
·Overmolding substrate: with PP/PC/ABS/PA Strong adhesion, two-shot injection molding integrated without delamination, toothbrush handles / kitchen utensil handles directly overmolded.
·Color and texture: Custom color matching supported, matte / semi-transparent optional, skin-friendly feel, low odor.
Figure 3: TPE pellets and physical property parameter card (hardness / environmental certification / color matching)
4. Advantages of Juye TPE Daily Necessities Solutions (each corresponds to a buyer pain point)
1.Soft touch and anti-slip in one: SEBS-based TPE feels close to silicone but is easier to process. Toothbrush handles and kitchen utensil grips do not slip, significantly enhancing the first impression upon use.
2.Eco-friendly, halogen-free, and phthalate-free, directly addressing brand procurement thresholds:Complies with RoHS / REACH / food contact regulations, halogen-free and phthalate-free, easily passing international buyers' factory audits and environmental access requirements.
3.Food-grade safety, suitable for contact parts: Food-grade grades pass FDA / 177.2600 migration tests, suitable for close-contact scenarios such as bottle cap seals and kitchen utensil handles.
4.Two-color overmolding with strong adhesion, integrated molding saves process steps: Overmolding with PP / PC /ABS / PA does not delaminate, eliminating the need for dispensing / primer, improving both yield and efficiency, and reducing overall costs.
5.High design freedom, supports matte skin-friendly texture: Color matching available, matte / semi-transparent options to choose from, giving daily necessities both tactile and visual appeal, boosting repurchase and word-of-mouth.
5. 8 Major Application Scenarios for TPE Daily Necessities
6. Toothbrush handles / soft rubber coating for electric toothbrushes—TPE overmolded brush handles are anti-slip, shock-absorbing, comfortable, and easy to color, making this a typical application of TPE toothbrush handle overmolding material. Corresponding keyword: TPE toothbrush handle overmolding material.
7. Kitchen utensil handles (spatula / ladle / egg beater / kitchen knife handle) - TPE soft-touch heat-insulating and anti-slip, food contact safe, is the core scenario for TPE kitchen utensil handle soft-touch material. Corresponding keyword: TPE kitchen utensil handle soft-touch material.
8. Anti-slip mats / cutting board feet / table mats - TPE / TPV high friction coefficient, aging resistance, stable on home countertops without shifting, corresponding to TPE anti-slip mats. Corresponding keyword: TPE anti-slip mats.
9. Bottle cap sealing rings and gaskets — food-grade TPE is used for wine corks, inner pads for beverage and beer bottle caps, providing soft sealing and no odor, corresponding to food-grade TPE sealing rings. Corresponding keyword: food-grade TPE sealing ring.
10. Razor / beauty device handle — skin-friendly, sweat-resistant, low yellowing and low odor, no smell even with prolonged grip, making it an ideal soft rubber for personal care products.
11. Thermos cup / Water bottle sealing ring - food-grade, temperature resistant, odorless, ensuring safe drinking and sealing.
12. Pen grip / Stationery soft rubber - anti-slip, reduces writing fatigue, a comfort upgrade for office supplies.
13. Luggage handle / shoulder pad - high elasticity, tear-resistant, weather-resistant, durable soft-touch components for travel goods.

Figure 4: TPE two-color overmolded kitchen utensil handle (PP hard core + TPE soft layer)

Figure 5: Real-life grip of the toothbrush (skin-friendly and non-slip · comfortable grip)
6. FAQ (Daily Necessities Selection and Procurement Q&A)
14.How to choose between TPE and silicone for daily necessities?Choose TPE for low cost, easy processing, recyclability, and overmolding; choose silicone for extreme high/low temperature resistance (>200°C) or repeated steam sterilization. Most toothbrush handles / kitchen utensil handles / anti-slip mats are more cost-effective with TPE.
15.Can TPE be used for food contact parts? Just choose a food-grade grade and pass the FDA / 177.2600 migration test. Juye can provide relevant test reports, applicable to bottle cap sealing rings, kitchen utensil handles, etc.
16.Will TPE overmolding on PP / PC /ABS / PA cause delamination?Choosing the right adhesive-modified grade and controlling the injection molding process (temperature, venting) ensures strong bonding without delamination. Juye provides process parameter support.
17.What are the minimum order quantity and delivery time?We support small batch samples to mass production, and the delivery time for modified materials is controllable. It will be confirmed based on the specific grade and order quantity. Samples are welcome.
7. CTA (Contact and Cooperation)
Dongguan Juye Plastic Technology Co., Ltd. specializes in TPE/TPR/TPV/TPU/TPEE/TPV-SiR modified materials, with its own factory, controllable delivery time, and complete certifications (RoHS / REACH / FDA halogen-free and phthalate-free / food contact grade).
Whether you need TPE daily necessities applications such as toothbrush handle overmolding, soft-touch kitchen utensil handles, anti-slip mats, or food-grade sealing ring materials, we can provide trial grades and process support.
👉 Contact Juye now: get free samples and customized material solutions
Manager Zhang
Dongguan Juye Plastic Technology Co., Ltd.
Phone: +86 13827205072 (same number on WhatsApp)
Email: juyetpe@juyetpe.com
Official website: www.juyetpe.com
Address: No. 2, Fourth Street, Shujiu Second Industrial Zone, Changping Town, Dongguan City, Guangdong Province, China
Professional technical engineer team-possible fastest response and support to client' application demand.
