JUYE Technology, a TPE thermoplastic elastomer manufacturer with 19 years of experience — provides you with comprehensive R&D and production solutions for TPE, TPR, TPV, TPV-SiR, TPU, and TPEE materials.
Since 2008, we have expanded into a broad range of industry application markets, providing rich solutions for various industries, with numerous application cases for your reference.
The processing and production technology of TPE materials is relatively complex, requiring strict control of the process parameters and operating conditions at each stage.
Juye Technology has gone through nearly 20 years of steady development and has established a comprehensive and thoughtful service support system.
Through the media information channel, you can get the latest updates on JUYE Technology Company's development and industry news in the first time. The FAQ and video center allow you to better explore the world of TPE materials.
JUYE Technology's sustainable development aims to carry out low-carbon production under the premise of protecting the Earth's green environment, participate in global economic cooperation and innovation practices, establish harmonious and symbiotic relationships with partners, contribute to the country, promote the development of the enterprise, and seek welfare for employees.
Dongguan JUYE Plastic Technology Co., Ltd. is a TPE thermoplastic elastomer company integrating research and development, production, and sales.
From six aspects—grip area, hardness, overmolding thickness, texture, color zoning, and structural fixation—this article introduces TPE soft-touch design for daily necessities and real sample verification methods.
I. Application Background and Pain Points (TPE Household Products Application)
Household products are moving from "usable" to "nice to touch, easy to use, and safer." For a toothbrush, a spatula, or a cup seal, the tactile feel on the user's first contact often directly determines repeat purchases and brand impression. In the TPE household products application field, traditional soft-touch materials each have shortcomings: silicone is costly and prone to oiliness and dust attraction; ordinary PVC contains halogens and phthalates, making it difficult to pass European and American food-contact and environmental access requirements; hard plastic handles feel cold and slippery, causing discomfort with prolonged grip. For daily-use brands targeting overseas markets, the material must not only "feel comfortable to touch" but also "pass food-grade factory inspections"—this is precisely the opportunity window for modified TPE to enter.
Figure 1: Panorama of TPE applications in daily necessities (toothbrush handle / kitchen utensil handle / anti-slip mat / bottle cap sealing ring)
2. Material Comparison: TPE / Silicone / TPU / PVC - Which is More Suitable for Household Items
Choosing soft-touch materials for household items is essentially a balance among "feel, environmental friendliness, cost, and processing." The table below provides a horizontal comparison of the four common materials based on the dimensions most relevant to daily-use products:
Comparison Dimension | TPE (SEBS base) | Silicone | TPU | PVC |
Tactile / Anti-slip | Soft and bouncy, excellent anti-slip | Softest, prone to oiliness | Firmer, astringent | Hard, slippery |
Food grade / Eco-friendly | Halogen-free and phthalate-free, RoHS/REACH | Inert but difficult to recycle | Some contain halogens | Halogen-containing and phthalate-containing |
Hydrolysis resistance / Cleaner resistance | Excellent (durable in humid environments) | Good | Good | Poor (Brittle) |
Two-color overmolding | PP/PE/ABS /PC/PAstrong adhesion | Primer required, difficult to wrap | Difficult to wrap | Difficult to encapsulate |
Figure 2: Performance comparison of TPE / silicone / TPU / PVC materials (touch, environmental protection, hydrolysis resistance, overmolding)
3. Recommended Hardness Grades and Key Parameters (Selection by Household Items)
Juye has launched a SEBS-based TPE modified series for household items, which can be flexibly customized according to component needs, with selection by hardness grade:
·Hardness (Shore A): 30–90A freely adjustable — ultra-soft 0–30A (seals/soft pads), medium-soft 40–60A (toothbrush handles/kitchen utensil handles), medium-hard 70–80A (comb handles/tool handles), high-hardness 90A+ (structural parts).
·Environmental certifications: RoHS, REACH compliant, halogen-free, phthalate-free, food-contact grade optional, test reports available upon request.
·Overmolding substrate: Strong adhesion to PP, PE, ABS, PS, PC, two-shot injection molding integrated without delamination, eliminating the need for dispensing/priming processes.
·Color and texture: Custom color matching supported, with matte / semi-transparent options to meet the visual differentiation design needs of daily-use brands.
Figure 3: TPE pellets and physical property parameter card (hardness levels / environmental certifications / color and texture)
4. Advantages of Juye TPE Household Products Solutions (Each Corresponds to a Buyer Pain Point)
1.Soft-touch anti-slip, instant premium feel: SEBS-based TPE feels close to silicone but is easier to process, provides a non-slip grip, and significantly enhances the first impression and premium positioning of everyday products.
2.Food-grade, eco-friendly, halogen-free, meeting procurement standards: Complies with RoHS / REACH and food contact requirements, halogen-free, phthalate-freeSalt, easily passes international buyer factory audits and environmental access requirements.
3.Hydrolysis and cleaner resistant, durable in humid environments: In high-frequency water and cleaner contact scenarios such as bathrooms and kitchens, it does not hydrolyze or become brittle, extending product aesthetics and service life.
4.Two-color overmolding with strong adhesion, integrated molding saves process steps: With PP/PE/ABS/PC/PA overmolding without delamination, eliminating dispensing / primer coating, improving both yield and production efficiency.
5.Free color matching, differentiated design: Customizable colored, matte / semi-transparent textures give daily items such as toothbrushes and kitchenware both tactile and visual appeal, supporting brand identity.
V. 6 Major Application Scenarios for TPE Daily Necessities
6. Toothbrush handle two-color TPE overmolding — hard PP handle body + soft TPE grip area, anti-slip, anti-mold, colorful and attractive; it is the most classic daily-use application of TPE overmolded toothbrush handles. Corresponding keyword: TPE overmolded toothbrush handle.
7. Kitchen utensil handles (spatula / ladle / whisk) — food-grade TPE soft grips are heat-resistant and anti-slip, more rigid than silicone and more comfortable than hard plastic. Corresponding keyword: TPE kitchen utensil handle.
8. Anti-slip floor mat / bath mat — TPE is soft and resilient, more slip-resistant when wet, hydrolysis-resistant and mold-free, a typical application of soft-touch materials for daily necessities in the bathroom scenario.
9. Bottle caps / cup sealing rings — TPE and TPV sealing layers are food-contact safe, highly elastic, provide long-lasting waterproof and leak-proof performance, suitable for high-end cups and fresh-keeping boxes.
10. Combs / beauty tool handles — skin-friendly soft touch, anti-yellowing and low odor, no smell even with long-term skin contact, a comfort upgrade for close-fitting small items.
11. Household cleaning tool handles (mop / toilet brush) - TPE cushioning and anti-slip, resistant to detergent corrosion, no slipping or hand strain when gripping in wet cleaning scenarios.
Figure 4: TPE two-color overmolded toothbrush handle (PP hard handle + TPE soft grip area, clear hardness difference)
Figure 5: Home Kitchen: TPE Soft-Touch Kitchen Utensil Handles, Comfortable and Non-Slip Grip
6. FAQ (TPE Selection and Procurement Q&A for Household Products)
Further Reading: (Add relevant internal article links here, such as "Detailed Explanation of TPE Two-Color Overmolding Process" and "TPE Applications in Automotive Parts")
12.How to choose between TPE and silicone?Choose TPE for low cost, easy processing, and two-color overmolding; choose silicone for extreme high/low temperature resistance and long-term skin-contact medical grade. For most daily-use handles/grips, TPE offers better cost-effectiveness.
13.Can TPE be used for food-grade toothbrush handles and kitchen utensil handles?Choosing a food-contact-grade modified grade can meet the requirements. Juye can provide RoHS and REACH reports, as well as halogen-free and phthalate-free declarations.
14.Will TPE overmolded on PP/PE delaminate?Selecting the right adhesive-modified grade and controlling the injection molding process (temperature, venting) ensures strong bonding without delamination. Juye provides process parameter support.
15.What are the MOQ and lead time?We support small trial orders to mass production, and the lead time for modified materials is controllable. It is confirmed based on the specific grade and order quantity. Samples are welcome.
7. CTA (Contact and Cooperation)
Dongguan Juye Plastic Technology Co., Ltd. specializes in TPE/TPR/TPV/TPU/TPEE/TPV-SiR modified materials, with our own factory, controllable delivery times, and complete certifications (RoHS / REACH / Halogen-free & Phthalate-free / Food contact grade).
Whether you need TPE daily necessities application toothbrush handles, kitchen utensil handles, sealing rings, or anti-slip pads, we can provide sample grades and process support.
👉 Contact Juye now: Get free samples and customized material solutions
Manager Zhang
Dongguan Juye Plastic Technology Co., Ltd.
Tel: +86 13827205072 (same as WhatsApp)
Email: juyetpe@juyetpe.com
Official website: www.juyetpe.com
Address: No. 2, Fourth Street, Shujiu Second Industrial Zone, Changping Town, Dongguan City, Guangdong Province, China
Professional technical engineer team-possible fastest response and support to client' application demand.
